Kavita Jayaraman
Role: Project Manager
- She is a recent addition to the Lynx team. Joined in October 2007.
- Has been a Teaching Assistant in the department of Journalism and Mass Communication at the University of Wisconsin - Milwaukee for over 2 years.
- She has presented a paper, "Understanding the Effectiveness of Product Placement: The Role of Placement Congruency and Information Processing" in the 2007 AEJMC convention in Washington, D.C.
- Conversant with Market Research methods (Quantitative and Qualitative), Kavita has always been interested in understanding consumer attitudes and preferences.
- Earned a Masters in Commerce & Economics from University of Mumbai, India, and Masters in Mass Communication from the University of Wisconsin - Milwaukee.
- Fluent in French, she had an opportunity to represent her country in the 2003 cultural exchange program organized by the Lion's Club of France.
- Trained in Indian classical vocals since the age of 4, she is passionate about music and hopes to make something of it in the future.